What’s BOLD?

BOLD is Mindbody's annual conference—three days to meet and mingle with wellness, fitness, and beauty industry professionals, share the latest trends, preview what’s next, and learn how to maximize every minute of every business day. See everything BOLD has to offer.

This year we’re also offering a full line up of virtual content for those who are unable to join us in person. See everything the virtual experience has to offer.

Where will BOLD take place?

All three days of the BOLD conference will be held at the Marriott Marquis San Diego Marina hotel. The BOLD Bash goes down at Petco Park on Wednesday, September 1, and is included with all BOLD conference in-person passes.

Can’t join us in person? Check out everything BOLD virtual has to offer.

How much do conference tickets cost?

If you’re joining us in San Diego, get your tickets early to get the best price. We also have add-ons to get more value from your time at BOLD. Please refer to our pricing section for more information.

Virtual tickets are $49. We also have a limited access free pass. See what’s included in both experiences.

Can I buy a BOLD Bash ticket for a friend?

Yes, you may add BOLD Bash tickets to your purchase of an in-person conference pass. BOLD Bash tickets are $75 each.

Who should come?

We have education designed for everyone—owners, managers, front desk staff, and entrepreneurs. Your team will come away with new skills and insights directly applicable to their jobs.

Is there time to relax and unwind?

Absolutely. Choose from a multitude of fitness experiences taught by some of the nation’s top instructors, mix and mingle during breaks, and get loose on the dance floor at the BOLD Bash happening at Petco Park. Grab a new friend and go make some memories.

What if I’ve been to BOLD before?

We’d love to have you back to show you a brand-new lineup of educational offerings, keynote speakers, and wellness experiences. There are also new opportunities to meet top Mindbody partners at the Expo Hall and connect with other business owners at the BOLD Bash and throughout the event.

Will food and accommodations be provided?

With the exception of the exclusive VIP event, Welcome Mixer, and BOLD Bash, food is not included.

Accommodations are not included in your ticket. We have a room block with an exclusive discount for BOLD conference attendees of $259/night. There are a few food options at the Marriott and variety of options to eat within a few blocks of the hotel.

Will you have a special hotel rate for attendees?

Yes, we have a hotel room block with an exclusive discount for BOLD conference attendees of $259/night. Rooms are available first come, first served.

Is seating assigned?

We have reserved seating for our VIP ticket holders* at keynote sessions. Otherwise, all seating at keynote and breakout sessions is available first come, first served. We suggest you arrive early to reserve the best seat.

*Please arrive at least 10 minutes prior to the session to take advantage of VIP seating.

Can I buy a ticket there?

No, tickets are only available while they last online—get yours today. In-person tickets are limited this year, so don’t wait.

Are tickets refundable or transferable?

If you request a cancellation before June 30, 2021, you will receive a full refund. If you request to cancel between July 1 and July 31, 2021, you’ll receive a 50% refund of your ticket price. Cancellation requests received after July 31, 2021 will not be refunded, but you may still transfer your ticket to another individual. All refund and transfer requests must be communicated in writing to info@mindbodybold.com. Please note: All in-person tickets are transferable to another person free of charge at any time.

This year only, if for any reason you are unable to attend, you may transfer your in-person ticket to BOLD 2022. All transfer requests must be communicated in writing to  info@mindbodybold.com prior to August 31, 2021.

Virtual tickets are nontransferable and nonrefundable.

What should I wear?

For sessions: Wear whatever is comfortable—this conference is casual.

For wellness experiences: Bring your workout clothes.

For the BOLD Bash: Cocktail attire is recommended.

What if I’ve never been to a conference before or don’t know anyone going?

We’d love to be your first conference experience. We know it can be daunting going somewhere new with people you don’t know. Our staff are there to make you feel welcome. There are plenty of opportunities to meet other attendees, including our Welcome Mixer, wellness experiences, and the BOLD Bash.

Is there a conference app?

For in-person attendees, yes—you will receive an email with instructions to access your conference schedule a few weeks prior to the event.

Our virtual experience will not require an app. You can access everything BOLD virtual has to offer through our online portal.

Do I need to bring a computer?

If you’re attending Mindbody University Tuesday, yes! For the main conference, you don’t need a computer unless you want to use it to take notes.

What about COVID-19?

We’ve reduced the size of this year’s event to ensure the safety of our in-person attendees.

We’ll follow all necessary precautions outlined by the State of California and Marriott Hotel at the time of the event.

Attendees should come at their own risk and may be required to wear a mask and take other safety precautions. We will notify all attendees of these requirements prior to the event.

Does the BOLD Conference have a code of conduct or other policy for attendee behavior?

Yes, we have a code of conduct designed for inclusiveness for all BOLD Conference attendees. We expect all attendees, staff, sponsors, and anyone else at BOLD to abide by the code of conduct, and will enforce it as needed.